Sales & Advertising

Winnipeg’s ONLY ETHNIC STATION for the last 40 years super serves targeted Ethnic groups that comprise over 50% of Winnipeg’s population. Nowhere else can our listeners receive music, news and information and all in their native languages.  CKJS broadcasts shows in 18 different languages throughout the week with the daily shows in Filipino, East Indian, Ukrainian, Punjabi/ Hindi, German and Christian programming being highlighted Monday thru Friday.  Advertising to the Ethnic population used to be the politically correct thing to do but in today’s multi-cultural world it is the right thing to do to increase and grow your business.  Each week the Filipino community alone accounts for $1.8 million dollars spent in the Winnipeg market.  Let CKJS help your business gets its share of this very lucrative audience.
 
Ethnic Radio is Targeting:  One of ethnic radio’s greatest strengths is its ability to deliver a targeted audience.
 
Ethnic Radio Messages Stand Alone: Radio messages are not placed next to other competitors.  Your radio commercial is front and centre with no distraction.  Your commercial can be translated into the mother tongue at N/C.
 
Ethnic Radio has Audience Loyalty:  People favor a particular radio station because of the on-air personalities, music, and news programming that create a “sound” they enjoy.  This is important for increasing the frequency with which your message is heard.
 
Ethnic Radio is Flexible:  Radio can react quickly to your changing advertising needs.  For example, different and changing employment categories, or general message regarding your company can be expressed in your commercial.
 
Ethnic Radio is a 24 hour a Day Medium:  Unlike other media whose impact may be limited to peak viewing or reading periods, radio is a 24 hour a day medium.  Listening continues around the clock.
 
Ethnic Radio Owns the Power of Sound:  Radio’s many creative options can help you meet the challenge of positioning your company name clearly in the listeners mind
 
A CKJS Advertising Representative is ready to customize a cost effective advertising campaign that speaks to all of the extended Winnipeg Area tailored to the specific needs of your business.
 
If you would like to advertise on CKJS please email or call the General Sales Manager, Lori Gilfix at:
 
Email: lgilfix@evanovwpg.com

Phone: (204) 477-1221

 

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